A unique design and a quality public domain in the Bnei Brak Business Center.
The Bar Cochva tower was designed out of an urban conception that promotes integration between the structure and its environment. The tower’s design resembles a “floating” structure that meets the street level in a soft and non-massive way, manifested with a relatively large plaza at its base. From an urban aspect, the plaza constitutes an ending to the Maccabim street, that starts from Em Hamoshavot way, through north Bnei Brak, concluding at the feet of the tower.
The built mass of Bar Cochva tower was dismantled into various vertical volumes, providing a sense of a taller building, alongside a unique visual appearance that enhances the tower’s attractiveness.